The rollout of Twitter’s Blue with Verification service might be delayed.

Under the leadership of Elon Musk, Twitter is experiencing significant changes. The new Blue subscription with verification, which now costs $7.99 per month, is one of the key improvements. The microblogging platform might postpone it until after the US midterm elections, though. The revised Blue subscription will now go into effect on November 9, per a recent story from The New York Times.

A few days ago, Twitter updated its iOS app and announced that the brand-new Blue service was now available to iPhone users. However, after the update was installed, nobody could access it. Later, the business reversed its decision.

After assuming control of Twitter, one of the first improvements Musk intended to make was to overhaul the verification process so that, for a $7.99 monthly subscription, practically anyone who is not impersonating someone may become verified. The new boss of the business gave the staff till November 7 to execute the change and threatened mass layoffs if they didn’t.

Elon Musk fired a number of Twitter staff to reduce operating costs despite making the move before the deadline expired. Surprisingly, the business eventually requested that some of those fired workers return to their positions. Therefore, it appears that Twitter under Musk will actually take a few more days to restart.

Since Elon Musk has not responded to the New York Times article, it is still unclear when the $7.99 Blue service will be available to all customers. Several nations, including the US, the UK, Canada, Australia, and New Zealand, may be excluded from the paid service at the time of introduction, as he has already said. In contrast to the past, it will now be accessible everywhere, though not immediately.

Christopher Woodill

About ME

Enterprise technology leader for the past 15+ years…certified PMP, Six Sigma Black Belt and TOGAF Enterprise Architect. I collaborate with companies to help align their strategic objectives with concrete implementable technology strategies. I am Vice President, Enterprise Solutions for Klick Health.

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